AAO Webinar - How Orthodontic Practice Owners Can Prepare for a Potential Recession

09/14/2022 - 09/14/2022

Date: September 14, 2022

Time: 07:30PM - 08:45PM

Free AAO Member Webinar - You must be registered to participate!

A number of forecasters see a growing risk of recession for the United States as inflation skyrockets, what does this mean for orthodontic practices? A recession is defined “as a significant decline in economic activity spread across the economy, lasting more than a few months” and they generally occur when there is a widespread drop in consumer spending. 


What we will incur in the near future is very different from what orthodontic practices saw last year, we will see patients shift from “I want orthodontic treatment” to “do I really need orthodontic treatment?”. Our team will dive into industry data and what we learned from the “great recession” and economic meltdown in 2008.


Topics to be discussed;

  • The effect the “Great Recession” had on orthodontic practices
  • Healthcare research data regarding consumer behaviors during a recession
  • Will private equity money continue to invest in our industry?
  • Will a recession drive more affiliations and continue to consolidate the specialty?
  • Practice overhead, cash flows, and industry standards
  • Will a recession help or hurt staffing shortages, specifically hiring an orthodontic associate?
  • Tightening credit conditions and what it means if you plan to sell your practice


Recessions come and go, but some are more severe and last longer than others. In this webinar, we will discuss how an economic downturn will impact orthodontic practices and how owners can prepare their practices for what’s ahead.



  • Dr. Chris Bentson, BS, Managing Partner, Bentson, Copple & Associates, LLC.
  • Doug Copple, CVA, Bentson, Copple & Associates, LLC.
  • Ms. Shannon Patterson, CPR, CMSR, Kolbe Certified Consultant

Cost: Free Webinar for AAO Members

Reference Link: Click Here to Learn More & Register

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